Home » Posts Tagged "backlinks"

Premium and free tools for checking backlinks in 2019

If you run a website then you need to be aware of backlinks to your own website and competitors. Backlinks are links to your website from other websites and sometimes called “inbound links” or “incoming links”. Backlinks can affect your website positively and negatively, boosting it on search engines but also running the risk of […]

The importance of backlinks in SEO and 5 strategies for getting them

The importance of backlinks in SEO cannot be stressed highly enough. Imagine recreating web pages for products on a well-known online e-commerce website such as Amazon. These would include all those desirable on-site factors such as optimised images, fast load times, clean code etc. If you hosted (see our page on web hosting and buying […]

The four pillars of SEO

Recently NASA updated the famous pillars of creation image taken by the Hubble telescope to commemorate the instrument’s 25th year in orbit. The image is of the Eagle Nebula, or Messier 16 and shows ghost-like clouds of gas and dust, bathed in the blazing light from a cluster of newborn stars. It’s a breathtaking and […]

Google’s latest ‘Penguin’ update will affect all web designers and website owners

Google have released the latest development in their algorithm that automatically decides where a website ranks in search engine results. Called the Penguin 2.0 update, this will have a major impact on website owners, web designers and SEO (search engine optimisation) consultants. Chief Google Engineer Matt Cutts said “It’s gonna have a pretty big impact […]