Home » Articles Posted by Dinesh Fernando

Why use a Content Management System such as WordPress

This blog post covers when and why you should use a Content Management System such as WordPress for your website. When you have a business with products or services to promote, you need a website and keep it up to date. For those unsure of the term, here’s a good definition of Content Management System: […]

Why WooCommerce is a great choice for e-commerce start-ups

WooCommerce is a free plugin that adds e-commerce to your WordPress website.  Install and configure it properly and you are ready to sell products and services to your website visitors. It’s free but you should enlist the services of a Woo Commerce developer to get the plugin properly setup and configured. That will entail cost […]

Premium and free tools for checking backlinks in 2019

If you run a website then you need to be aware of backlinks to your own website and competitors. Backlinks are links to your website from other websites and sometimes called “inbound links” or “incoming links”. Backlinks can affect your website positively and negatively, boosting it on search engines but also running the risk of […]

Free SEO tools to boost your website marketing

There are several  free SEO tools now available that can be used by both SEO experts and non-specialist marketing people alike. The tools mostly enable you to analyse your website, competitors and market sector and help with the following: Improving content quality and relevance to website users. Boosting the user experience. Find errors and faults […]

The new EU copyright law – what it means for website owners and content producers

The EU has passed a new copyright law that has Google worried enough to start a campaign opposing some of the proposed legislation. Whether the UK actually exits the EU or not on the 29th March 2019, website owners and Internet users are likely to be affected by the legislation in its final form as […]

A summary of the best web design trends for 2019

Let’s look at the possible web design trends for 2019. At the start of the New Year it’s natural to look critically at your website and branding and pick from the following options: Does my website need a full update encompassing content, layout and features? Will the website benefit from some minor adjustments to the […]

Avoiding phishing attacks for small businesses

Phishing attacks involve incoming messages that seek to trick the recipient into divulging private information or trick them into making a payment to the scammer’s bank account. The messages are normally by email but could be by any type of incoming messages such as online chat, text message and or redirection to a malicious web […]

Google’s latest push for quality and authority in websites through E-A-T

If you run or own a website you might have noticed some fluctuations in search engine rankings recently. Google have released yet another major update to their algorithm that boosts sites that can demonstrate quality and the following three attributes: Expertise. Authority. Trustworthiness. On 1st August 2018, Google confirmed that it had released a significant […]

Google’s new pay-as-you-go pricing model for the Google Maps platform

If you use embedded Google Maps on your website with features like routes, dynamic location markers and Street view then you might have experienced some issues with the maps not displaying properly. This is because you no longer have the right credentials and access setup for using embedded Google Maps. The new Google Maps Platform […]

Why and when you need a website redesign

Over time the lovely website design that has served you so well will start looking a little jaded. Changes in technology, user behaviour and colour fashions will make you look critically at your web design and plan either a complete overhaul or tweaks to the layout or features. The rise of mobile and responsive web […]