Bebo to close while Facebook and others strenthen

Dinesh Fernando — Thu, 08 Apr 2010 13:41:06 +0000

The social media website aimed at teenagers, Bebo, faces closure as it is widely perceived to have lost the battle for market share to Facebook and Twitter. Although still quite popular in the UK, the website has not come close to justifying the £420 million price paid by AOL in March 2008 and its 12 million users are now dwarfed by Facebook`s 400 million users.

According to Comscore, February global visitor figures for Facebook were 462 million, MySpace nearly 110 million and Twitter 69.5 million. Used wisely, Facebook and Twitter could help raise the profile of you and your business. See our social media page for more information.

http://www.webgrowth.co.uk/social-media.php

Just who is using social media?

Dinesh Fernando — Thu, 14 Jan 2010 10:33:43 +0000

We often expect the 18 to 24 age group to be early adopters of new technology, particularly when it comes to the Internet. That trend is being bucked by social media websites where the 25 to 54 age groups are making all the running in driving the growth of Twitter, Facebook and Linked In (http://social-media-optimization.com/2009/05/twitter-demographics/ , http://www.utalkmarketing.com/Pages/Article.aspx?ArticleID=14629 ).

Facebook is second biggest UK website behind Google and Twitter has seen rapid growth in influence and numbers though it is still way behind Facebook:

Source: Hitwise http://www.hitwise.com/uk/datacentre/main/dashboard-7323.html

While we suspect that the sudden arrival of Mum and Dad on Facebook may be putting off the youngsters, the implications for business are clear. The people regularly using social media are exactly the same demographic that you would want to do business.

See our social media page for an overview of the main websites.

http://www.webgrowth.co.uk/social-media.php

Web Growth Consulting Blog » Social media

Bebo to close while Facebook and others strenthen

Just who is using social media?